We don’t need to explain to you how important long-lasting customer relationships are. Here are some tips that will help you confidently approach each client in English so that they greet you with open arms every time.
For a long-lasting relationship, the key is to become a team. Therefore, use the pronouns ‘we’ and ‘our’ to emphasize that you’re working towards a common goal.
In order to be proactive and not reactive during projects, and therefore catch issues or identify need for changes more quickly, you need to check in regularly with your clients to gather feedback.
Here’s how to do that:
Misunderstandings or miscommunications happen, and when they inevitably do, it might be tempting to contact the client saying ‘you said XYZ’ when trying to clarify the situation.
However, this may quickly turn into a round of blaming and pointing fingers if the situation is a stressful and difficult one.
Use phrases like:
If a client keeps their distance, it’s best to stick to a more formal style of communication. The opposite is true for a client who prefers a more personal approach.
Here are some formal and informal variations of common phrases to choose from, depending on how your client prefers to communicate.
Formal
Informal
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